Our latest thinking

Colombus Consulting has published the 7th edition of its annual study on the financial health of European power producers. In the context of falling electricity consumption in Europe and growth in turnover following the post-Covid recovery, energy companies are continuing to invest in renewable energy. The high volatility of prices, notably due to the geopolitical situation, has important consequences for both consumers and producers, but also for the financing of the energy transition.[…]

The new Federal Act on Data Protection (nFADP) comes into force on September 1, 2023, more than 5 years after its European counterpart, the RGPD. This new regulation comes with challenges and opportunities for Swiss companies. […]

Colombus Consulting publishes the 5th edition of its study on the digitalisation of the customer experience in Swiss retail banking. The study confirms a resumption of the growth of digitalization on various fronts, with a gap that tends to reduce between retail banks and digital banks. However, differences persist, particularly in terms of the functions and customer experience offered, where the neo-banks stand out for their innovation and a mainly digital customer relationship.[…]

NGOs in Switzerland: communication and fundraising are going digital, especially for emergency situations, but the potential could be better exploited. Our study highlights the digital shift undertaken by NGOs and highlights possible areas of improvement to increase their visibility and increase the fundraising, necessary to carry out their actions. The main stake of fundraising goes […]

After 2021, which was a year of timid recovery for the insurance sector, 2022 will be a year of dynamic investment: with a growth of more than 30% in digital media budgets, and a diversification of social networks, which remain an important channel There are many initiatives to develop customer experience, specially in digital areas, with a particular focus on mobile applications. […]

Our study confirms that digital and innovation are mutually enriching, with a focus on customer relationship excellence. Private banks have proposed many new features this year, but there is still one step to be taken: putting their clients’ projects at the heart of their digital strategy. […]
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