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Category: Publications

Financial health of electricity producers – 2021

Management consulting firm Colombus Consulting has published the results of the sixth edition of its study on the financial health of European and Swiss electricity producers, as the price of a tonne of CO2 reached the historic peak of €65 at the end of September 2021. Despite the drop in electricity consumption (-4.4%) in Europe […]

Digitalization & Customer Experience in Retail Banking in Switzerland (web / mobile app / marketing digital / social) – 2021 edition

We have constructed this study based on measurements carried out in the second half of 2021 and from a panel of 30 major players in the retail banking sector: Traditional banks: Banque Migros, Crédit Suisse, Next Bank, Neue Aargauer Bank, PostFinance, Raiffeisen, Valiant, UBSCantonal banks: Aargau, Basel, Berne, Fribourg, Genève, Grisons, Luzern, Schwyz, St Gallen, […]

Data-Driven UX: method applied to banking and insurance

The banking and insurance sectors have long been forerunners in advanced uses of data (algorithmic trading for banks, risk evaluation for insurance), so it is assumed that they are less subject than others to the risks that arise from the arrival of digital-native players. However, there are many recent examples that illustrate the growing power […]

Digitalization & Customer Experience in Retail Banking in Switzerland (web / mobile app / marketing digital / social) – 2020 edition

Colombus Consulting has performed its 3rd digital study for retail banking companies in Switzerland on the basis of measurements taken in the first half of 2020 and on a panel of 25 banks such as: Traditional banks: Banque Migros, Crédit Suisse, Next Bank, Neue Aargauer Bank, PostFinance, Raiffeisen, Valiant, UBS, Cantonal banks: Aargau, Basel, Berne, […]

Digitalization & Customer Experience in Insurance in Switzerland (web / mobile app / marketing digital / social) – 2020 edition

Colombus Consulting has performed its 3rd digital study for insurance companies in Switzerland on the basis of measurements taken in the first half of 2020 and on a panel of nearly 20 insurers such as: Allianz, Assura, Axa, Bâloise, Concordia, CSS, Elvia, Generali, Groupe Mutuel, Helsana, Helvetia, La Moblière, Sanitas, Swica, Swiss Life, TCS, Vaudoise, […]